Teo Cabanel New Mini Movie

Hiya Frag Hags and Friends,

Teo Cabanel sent me a link to this fun mini movie showing part of the Teo Cabanel experience. It’s fun and the girl is definitely an aspirational choice, I’d give my left nut to look so pretty.

Barkhane by Jean-Francois Latty for Teo Cabanel 2013

Barkhane Teo Cabanel  FragranticaPhoto Stolen Fragrantica

Fragrantica gives these featured accords:
Top: Calabrian bergamot
Heart: Cumin, geranium, curry tree
Base: Patchouli, vetiver, agarwood (oud), labdanum, myrrh, tonka bean, vanilla, musk

No, I haven’t tried it yet but the notes look FABULOUS!!!

If you want to buy Barkhane you can, at Teo Cabanel’s site. €95/50ml or €120/100ml and they send to the world.
LuckyScent also has $130/50ml

Enjoy the mini movie,
See you later,
Portia xx

Ashoka by Bertrand Duchaufour for Neela Vermeire Creations 2013

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Post by Val the Cookie Queen

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Namaste Fragrant Friends!

It is hard not to be influenced by what you read, especially regarding a keenly anticipated new perfume, as Ashoka surely was. The fourth fragrance from Neela Vermeire Créations. I was so impatient to try it that I dropped Neela Vermeire herself a message, asking if I could beg, steal or have a sample. I was thrilled to receive a positive answer and in no time at all Neela had packed me up a small fragrant package and sent it on it´s way. It is clear to see that Neela herself is a perfumista, because she enclosed not only a spray sample, but a dab sample too! That really thrilled me. It offers me a much more intense impression of perfume. Top notes are so beautiful, and often fleeting and they linger on a little longer when dabbed.

Ashoka by Bertrand Duchaufour for Neela Vermeire Creations 2013

Ashoka Neela Vermeire Creations FragranticaPhoto Stolen Fragrantica

Surrender To Chance gives these featured accords in one line:
Lotus, rose, water hyacinth, fig leaf, parsley leaf, Osmanthus absolute, cassie absolute, iris, incense essence, Jasmine sambac, fig milk, geranium, ylang-ylang, Fir balsam absolute, myrrh, cedarwood, sandalwood, vanilla accord, ambre gris, birch, Haitian vetiver, leather, styrax, heliotrope

Readers, as Jane Eyre would say, it was not love at first sniff. Exactly my point. The general impression that I had picked up was that it was, hmmmm, simpler, more approachable, soft, user-friendly …… Absolutely not. In fact, the exact opposite. It is so deep, and multi-faceted, that I have not been able to put pen to paper until nearly three weeks after starting to wear it. I have drained both samples. Love at first sniff, is of course, absolutely exciting and creates an instant lemming. This is a little like listening to music for me. If I love a song on the first hearing I find that I tire of it quite quickly. Instant perfume love does´t always last. I am generalizing of course, but it is often the case. What follows are the feelings I have after wearing the perfume until empty!

Ashoka Neela VermeireIndian_Peacock_Plumage WikipediaPhoto Stolen Wikipedia

Ashoka opens with an incredibly beautiful and bright burst of fig which is heavenly. It does´t take on a milkiness until about ten minutes in, if not more. There are so many other things going on, that I don´t have the words to describe them. Nor doI wish too. I don´t really care to dissect perfume. Firstly, I cannot do this, and secondly it takes away from the seductive pleasure, which is why I wear perfume. Suffice it to say though, I can detect a an enduring rose, especially with dabbing it. A soft leather accord slowly creeps in, mingling with it all. Now I am only just learning to detect leather notes, and had I not seen this listed, I don´t know if I would have noticed it for what it was. It is voluptuous and sumptuous, and makes the complete perfume an absolute delight. Indeed a fulfillment, which is what I believe Emperor Ashoka discovered on his road to conversion journey into Buddhism. How magnificently Neela Vermeire and Bertrand Duchaufour managed to convey this emotion.

Ashoka Neela Vermeire Dimitry B.  FlickrPhoto Stolen Dimitry B. Flickr

My parents split up in 1970 and my siblings, mother and I went to live with my grandmother for a few months. (London) My grandmother was an incredibly amazing, open-minded woman, who spent most of her life as a single-parent, divorcing back in the early fifties. She had a lodger living in her home at the same time as we were there. This lady was married to an Indian gentleman. He was a businessman and spent a lot of time away, visiting every few weeks or so. We never went into their room, located on the upper floor of my grandmother´s home. It was a great mystery to us kids! We would occasionally pass them going up or down on the stairs. Mr Ray, for so was his name, always smelled wonderful. Naturally I have no idea of what he used to smell that way. Whatever it was, some of it is in Ashoka. I can see myself as a ten year old small girl, captured by this elegant gentleman´s bouquet. He used to bring me sandalwood figures. How I wish I had kept them. Ashoka awoke a slumbering memory. I can only say thank you, and the three week journey was a trip!!

Ashoka Neela Vermeire Paolo Crosetto FlickrPhoto Stolen Paolo Crosetto Flickr

I have slowly grown to love it.

Thank you Neela Vermeire Créations for the opportunity, and the magic it created.

H. G. Wells wrote of Ashoka in his book The Outline of History, “Amidst the tens of thousands of names of monarchs that crowd the columns of history, their majesties and graciousnesses and sereneties and royal highnesses and the like, the name of ASHOKA shines, and shines, almost alone, a star.”

You can buy Ashoka at
Neroli Budapest 59,800Ft/60ml
LuckyScent $260/60ml
Surrender To Chance starts at $7/.5ml

A perfectly named perfume.

Namaskar
CQ

November Sample Challenge Part 1

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Post by Gabriella

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Hello fragrance lovers!

Late last month one of my friends on the Aussie Fragrance Network Facebook group invited people to participate in a sample challenge. For the whole month of November, we were to wear a sample of a different scent each day. I thought it was a great idea, given I have oodles of samples and never seem to get through many before I order more. Here’s my diary of week one.

November Sample Challenge: Gabriella’s Week 1 diary

Perfume Samples Vial Naomi King FlickrPhoto Stolen Naomi King Flickr

Friday, November 1: I decide to ease myself into this challenge by choosing a tuberose: Nasomatto Narcotic Venus. Turns out to be a bad choice. I’ve sampled it before and always had the same emotional reaction: anger. Why? Because to me this is an overpriced, poor imitation of Michael Kors Michael with a cheap metallic edge. Michael is so much smoother and rounder and about a quarter of the price of this. Enough said.

Miss Charming Juliette Has A Gun FragranticaPhoto Stolen Fragrantica

Saturday, November 2: I pop on some Juliette Has a Gun Miss Charming this morning and it’s a great choice for a sunny Saturday – a pretty, wearable rose, I really like it. After a shower, I stay scent free as we’re heading into the city and I want to test a couple of things. (Testing is the same as sampling surely?) I try the Frederic Malle Dries van Noten and its Eau de Wet Cardboard. Lipstick Rose graces the other arm (slightly cheating here as I have owned a bottle of this) and it’s not working either. The grapefruit is so loud today it’s almost nauseating.

Sunday November 3: Wake up with serious spraying envy today. My bottles are sitting on my dresser, winking at me, mocking me. Surely, surely it wouldn’t be too bad to have one teensy spray would it? I pick up my Tubey Crim, ease the cap off and…..

“Oi! Put that DOWN!”

Damn, I thought Mr M was downstairs.

“That’s cheating M. Wear a sample.”

Ok. I put the bottle down and smile sheepishly like the naughty child that I am.

Secrete Datura Maitre Parfumeur et Gantier FragranticaPhoto Stolen Fragrantica

My sample of Maitre Parfumeur et Gantier Secret Datura restores my mood immensely. It’s a softer, sunnier take on datura than Serge Lutens Datura Noir. In the evening, I choose Guerlain’s Cruel Gardenia which is a pretty, powdery floral. It’s nice but my skin eats it up in five seconds.

Monday, November 4: I wake up with renewed vigor for the challenge. After all, it’s only a month, surely I can do it. Its Costes 2 today. I love it and wonder why it doesn’t get the same love as the original. I’m sitting at work in my soft, cuddly, cinnamon and spice haze when something-that-would-usually-be-good-but-is-the-worst-thing-ever-for-a-sample-challenge happens. The bottle of Fleur de Liane that I ordered recently arrives. Argh! No, no, no, no, no! MUST. NOT. OPEN. BOTTLE. Must be good, must be good and stay strong, stay focused. I feel like I’m in the perfumed equivalent of those temptation challenges on The Biggest Loser. Do I? Do I? Luckily, I’m at work and won’t have to face this till I get home.
*****
Bugger, so I did succumb. I am the bloody weakest link. But I remedy my lapse by wearing the two samples that were sent with the bottle: L’Artisan Skin on Skin and Caligna. Ewww! These are dreadful and I scrub them straight off. Placate myself by wearing the sample of Honey Miss Portia sent me and this is yum. Go to bed happy.

Chanel 31 Rue Cambon Chanel FragranticaPhoto Stolen Fragrantica

Tuesday, November 5: Chanel 31 Rue Cambon. Stunning. I’ve sampled before and each time I ask the same question: Why do I not have a bottle of this?

Wednesday, November 6: Sick in bed. Feeling that dreadful that I really don’t want to wear perfume today (that’s saying something), so I don’t.

Thursday, November 7: Still not well, but the arrival of my Luckyscent October sample pack lifts my spirits. Fresh meat, goody! By the afternoon, I’m feeling well enough to tackle them head on. Amouage Fate Woman wins my heart immediately. It’s such an enigma of a fragrance and absolutely outstanding. I love the chili in the opening and even though it’s gourmand in the dry down, I really love it.

Fate for Women Amouage FrsagranticaPhoto Stolen Fragrantica

Friday, November 8: The beautiful opening of Indult’s Manakara captures my heart: it’s a simple mix of rose and lychee, but it just gets too sweet in the drydown. Revisit Amouage Fate again in the evening and still love it so much that I’m already getting sad at the sample disappearing.

Week one has been fun, but it’s made me realise that dabbing on samples doesn’t give me the same emotional impact as spraying from a decant or a bottle. Having said that, it’s been interesting to wear something different each day.

 Samples Perfect California Day OakleyOriginals FlickrPhoto Stolen OakleyOriginals Flickr

So, APJ readers, could you wear only samples for a whole month? How would you tackle this exercise? Would you make a plan or go random? Do you have any tips for the remaining weeks?

With much love till next time!
M x

Peety by Angelo Orazio Pregoni for O`Driu 2013

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Post by Azar

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Hello APJ,

When autumn arrives in the Pacific North West I head for my stash of vintage, spicy orientals. This fall I’ve been using a lot of Basile EDP (I prefer it to Opium), Lagerfeld KL (the perfume strength) and my new favorite spice with a twist, the Italian, musky oriental O`Driu Peety.

Peety by Angelo Orazio Pregoni for O`Driu 2013

A Review and a Problem

Peety O`Driu FragranticaPhoto Stolen Fragrantica

Fragrantica gives these featured accords in one line:
Tobacco, jasmine, rose, sandalwood, tonka bean and pink pepper

I’m sure all the scent savvy APJs are well aware of the quirky marketing that pushed Peety, for a brief, smelly moment, to the forefront of the fragrance blog-o-sphere. Just in case you haven’t heard, Peety can be your very own personal fragrance (be-spoke, so to speak) simply by adding approximately 1ml of your very own pee to 49ml of Peety. Yes! That’s right! Perfumers have been doing this forever. What’s a little pee among friends compared to musk pods, whale poo (and goo), civet secretions and African stone?

After a brief flurry of Peety excitement, repulsion and even outrage, not much more has been said about Peety. To make up for that, here is my brief review of O`Driu Peety:

Before personalization Peety is definitely a classic, animalic oriental. On my skin the top notes are a quick blast of sweaty cinnamon, perhaps some clove, bitter orange and pink pepper. This spicy mélange dries to a luscious blend of jasmine, tobacco and rose eventually finishing with sandalwood, dark patchouli and oak moss or some sort of mossy lichen. Amber and tonka bean seem to float through the life of the composition, in varying degrees, from beginning to end. The sillage is moderate to strong and longevity at least eight hours on the skin and considerably more on clothing.

giveaway hemodernhomePhoto Stolen hemodernhome

Peety by O`Driu Problem + GIVEAWAY

Here a question for you, a sort of “story problem”. I have never been employed as a lab rat. I’m not particularly good at math, hate measuring things and am notoriously cheap when it comes to buying fragrance. I would like to purchase a full bottle of Peety but I don’t want to add pee to more than 1ml of the scent. In order to personalize Peety it is necessary to add 10 drops of urine to 49 ml of fragrance. Keeping in mind that 1ml can contain from 10 to over 20 drops (depending on the dropper size), what approximate fraction of a drop of pee would I have to add to a 1ml decant to make O`Driu’s Peety my Peety?

WHAT CAN YOU WIN?

This week there will be 2 winners who will each receice

2 x .8 ml vintage carded sample of KL EDT
1 x 2ml decant of vintage Opium EDT
P&H Anywhere in the world

HOW DO YOU WIN?

Open to everyone worldwide who follows AustralianPerfumeJunkies via eMail, WordPress, Bloglovin or RSS. Please leave how you follow in the comments to be eligible. I must be able to check that you follow so if you have an email address on your gravatar that’s different to your follow address then please email me so I know. Yes, you can start following to enter, in fact it’s encouraged.

To be eligible for the draw just mention how you follow APJ and if you make any attempt to solve this problem or comment on your favorite oriental fragrance or voice you opinion about perfume marketing you will be included in the draw.

Extra Chances?
Tweet: @OzPerfumeJunkie O`Driu Peety Review + GIVEAWAY http://wp.me/p3PURw-2c5 #Perfume #GIVEAWAY @ODRIUperfumes

HOUSEKEEPING

Entries Close Thursday 14th November 2013 10pm Australian EDST and winners will be announced in a separate post.
Winners will be chosen by random.org
The winners will have till Sunday 17th November 2013 to get in touch (portia underscore turbo at yahoo dot com dot au) with their address or the prize will go to someone else.
No responsibility taken for lost or damaged goods in transit.

 

Britney Spears #PERFUME

Guest Post by Jordan River

On ya APJs,

Those of you that follow this esteemed website via Twitter may have noticed that your #perfume Twitter feed has been speared and that Britney is marking her territory with perfume. Perfume is the name of her new song. Let’s have a look at some of the lyrics…

While I wait I put on my perfume
I want it all over you…

I hide it well, hope you can’t tell
I hope she smells my perfume

I wanna fill the room, when she’s in it with you
Please don’t forget me…

While I wait I put on my perfume
I want it all over you
I gotta mark my territory

Perfume
Britney Spears

1382926_606217156102543_734232086_n

I hope she smells my perfume…

I hope she smells my perfume…

Aurora by Roxana Illuminated Perfume

Heya Indie Scenters,

While I was in LA during May 2013 for the ScentSation bus tour my buddy Tom Pease, who was the most wonderful guide and friend you can imagine, took me up into Roxana’s 1950s ranch style home in Woodland Hills, tucked away in the Santa Monica mountains outside LA, that she shares with her artist husband Greg Spalenka. It’s a fabulous community that grew up around the idea that near the madness of LA there could be a corner for artisans, like a hippy commune but that is way too simplistic. It was near the beach and away from the excruciatingly high LA prices so a gentler, more romantic and artistic lifestyle was born. There are still pockets of the lifestyle remaining but in reality the area has become an outside suburb of LA.

Roxana Illuminated Perfume PortraitPhoto Stolen Roxana Illuminated Perfume Site

Roxana and Greg are throwbacks to a simpler time and their home is a very comfortable and inviting place full of both their art where Tom and I were introduced to Matte which is a green tea drink, art, fragrance, bees and joy in living. Can I also tell you that this portrait, while looking a bit like Roxana, does not do her beauty any justice, it has captured the outline but completely bypassed the gorgeous elegance and friendliness that is Roxana.

Aurora by Roxana Illuminated Perfume

Roxana Illuminated Perfume AuroraPhoto Stolen Illuminated Perfume Etsy Store

Ingredients: organic grape alcohol, organic grain alcohol, essential oils, c02 extracts, absolutes, tinctured plant material, jasmine, carnation, amber, spice

Fragrantica gives these featured accords in one line:
Amber Accord, Jasmine, Rose, Spice and Mandarin

One of the things I have to tell you straight away is that if you have only ever worn department store or designer perfume then Roxana Illuminated Perfumes are going to be a complete revelation. No mass production fragrance can ever match the nuanced, natural depths and heights of a handmade, independent fragrance creation. Though both are beautiful and both have their pros & cons there is something of the magical re-engagement with the earth and our place within it that happens when I put on a Roxana Illuminated Perfume. It’s like being hardwired to the energy around me, showing me that I’m part of the infinite bigger picture.

Roxana Illuminated Perfume BoxesPhoto Stolen Illuminated Perfume Etsy Store

How does Aurora wear on me? The opening is warm, sweet, balsamic and spicy, the pictures in my head are honeyed outback Australia, floral, scrubby, red earth, sap from trees, leaves, humus, animals fur, the moment between day and dusk, the warmth of the happy memory of love, the bittersweet of absolute freedom, the joy of achievement, the eternal story and intertwining of a life well lived. All these emotion pictures have fleeted across my inner eye as I sit at my desk sniffing and typing.

The initial blast has burned down and I am left with the beginnings of a sensual, sweet floriental. The flowers are overlaid with an earthy melange that reminds me of freshly turned, healthy humus and walking through pine needles on the way to the beach, there is a salty breeze blowing through that and then all of a sudden at about the 1.5-2hour mark Aurora becomes a soft silky alluring fragrance that stays around as a sweet murmur for another hour or so, sometimes when I wear Aurora it is still smellable next morning as a wash of peaty resins. Quite a good scent life for a natural, which are notoriously short lived especially on my scent hungry skin.

Roxana Illuminated Perfume Aurora Greg SpalenkaPhoto Stolen Illuminated Perfume Etsy Store

Further Reading: Now Smell This and London MakeUp Girl
You can buy Aurora at Illuminated Perfume Etsy Store, there are 1 gram sample sizes from $25.
I bought the 4 gram bottle which was $100 and is Parfum concentration<<<JUMP.

Try Illuminated Perfume if you are ready to experience something completely, magically, different.
Portia xx

Les Nombres d’Or Musc by Mona di Orio 2010

Hi There My Lovelies,

Mona di Orio has long been in my adore list, her strikingly stark and beautiful face, fragrances that can make me tear up because they are so beautiful and tragic death all mark her house with a patina of magic. Just recently my friend Birgit from Olfactoria’s Travels was having a bit of a clear-out and I snaffled this much coveted and super elegant bottle from her.

Les Nombres d’Or Musc by Mona di Orio 2010

Musc Mona di Orio FragranticaPhoto Stolen Fragrantica

Fragrantica gives these featured accords in one line:
Neroli, angelica, rose, heliotrope, tonka bean, musks

With the sad fact that I am repeating myself firmly in mind: These bottle are FREAKING gorgeous. They feel good in your hand and spritz a good amount of fragrance, the whole feeling is luxe and elegant, feels reminiscent of Hollywood glamour but looks bang up to date. Anyone who tells you packaging and presentation mean nothing has never held a Mona di Orio bottle, they exalt the experience.

One of the things I love about Musc is that some of the musks are completely beyond my ability to smell so there are times when I get musk and times when it is a soft floral. So powdery and ethereal one minute and then sheer but hefty and slightly worn the next. This is a friendly, fluffy and sweet biker. Maybe a prim but tough girl/woman, or maybe cuddly and playful but with teeth and claws that come out when needed (See below picture)

Musc Mona di Orio Fluffy Tough DeviantArtPhoto Stolen DeviantArt

Musc is all these things, and none of course, when I wear it I feel powerful, plush and pampered. Comfortable and wearable at any time, like a big wooly cashmere rug that is both warmth and solace.

The nearest feeling I can give you is when the crew go out for Chinese at our favourite restaurant, the time when we are sitting at the bar having a drink, enjoying the atmosphere and catching up while we wait for the stragglers to arrive. There is happiness and smiles, kisses and hugs, laughter and anticipation of a great meal. We know the food and service will be excellent and that someone (usually Jin lately) will tell a story that has us laughing till our sides hurt. My friends are all wonderful, generous, warm and fun business people who are clever and successful in their diverse fields, I am proud to be part of our gang and each one is very special to me. Sometimes in their work worlds they have to be tough to get the job done and none of us get a lot of down time. Musc is the warmth and linking of like minds having a good time, and the friendly, hopeful buzz of anticipation.

Musc has great longevity too, I’ll think it’s gone at about 5 hours but later I will get a sensual but clean-ish waft. If I wear Musc at night and put a couple of extra spritzes on then next morning it is beautiful and a little me-funky added in makes it sexy too.

fluffy cloud morningPhoto Stolen Thomas Leth-Olsen Flickr

Further reading: Olfactoria’s Travels and Candy Perfume Boy
Peony Melbourne has $230/100ml
LuckyScent has $230/100ml
First In Fragrance has €160/100ml
Surrender To Chance starts at $7/ml

Are you an MdO fan? are there any in the line that you have, or wish to have? Have you held one of the bottles? please, this is meant to be a conversation and I love to read your thoughts<
Till tomorrow,
Portia xx

 

HOLLY, wOUD & VINE by Jane Cate for A Wing and A Prayer 2013

Hello Natural Niche Nerds,

My friend Jane Cate from A Wing & A Prayer perfumes has sent me her two latest fragrances. They came in a glittering and sparkly blue post pack and when I opened the post pack up I could smell the most incredible, beguiling and glorious green scent. There was a perfume inside the pack so eager for me to smell it the second I opened the bag that some of it had got loose and was wafting its crackling crispness at me.

The scent was created for A Wing & A Prayer’s 5th anniversary of the perfume shop on Etsy. The launch date was Nov. 5th! That’s right folks, you read it here FIRST!

HOLLY, wOUD & VINE by A Wing and A Prayer 2013

HOLLY, wOUD & VINE #1Photo of Regular A Wing & A Prayer bottles

Top: Mimosa, bitter orange, tomato leaf
Heart: Violet leaf, jasmine sambac, neroli
Base: Galbanum, oud, fir absolute

The crisp crackle of tomato leaves softened by citrus and flowers opens HOLLY, wOUD & VINE, it’s fun and green and ever so slightly waxy. There is even something of the dusting powder that my Mum used to put on the tomato plants. I am taken back to the earliest gardening days with my Mum and I in the garden, it’s absolutely uncanny how real it all seems, she is showing me how to prick the suckers out of the elbows of the tomato plants because too many branches means less tomatoes. I’m trying to tell her that it doesn’t make sense because more branches will mean more tomatoes but I am overuled and we get a bumper harvest that year, tomatoes in everything.

The tomato leaf stays quite well into the heart of HOLLY, wOUD & VINE but slowly the jasmine and galbanum take centre stage, it’s still fresh and crisp but now we get a sweeter green with a hint of skank. The green stays beautiful and fresh through the whole life of HOLLY, wOUD & VINE until the very last gasps at just under 3 hours where the oud dirties it up and makes HOLLY, wOUD & VINE a very naughty fragrance indeed. FABULOUS!!

HOLLY, wOUD & VINE #2Photo of the New A Wing & A Prayer bottles

The new bottles were created especially for A Wing & A Prayer by Michael Smith , who is the designer & owner of http://www.daydreemdesigns.etsy.com/ and they come in 2oz and 1oz etched bottles with the A Wing & A Prayer logo on both sides. The fragrance also still comes in the “regular” bottle with the label. Holly, wOUD & Vine is the first fragrance to be offered in the new bottle and slowly all stock will be in them, very exciting developments.

HOLLY, wOUD & VINE #3Photo of the New A Wing & A Prayer bottles

A Wing & A Prayer has an ETSY Store<<<JUMP. The 1oz is selling for $75.00 and the 2oz is selling for $150.00, both are in the etched bottle. I love the $10 3 x 7.5ml Sample Set, it’s a great way to try 3 of the fragrances at a time.

Giveaway Kesha&CoPhoto stolen Kesha&amp;Co

HOLLY, wOUD & VINE GIVEAWAY

WHAT CAN YOU WIN?

This week there will be 3 winners

1 winner will receive:
1 x 7.5ml A Wing & A Prayer mini of either Kismet or HOLLY, wOUD & VINE, you get to chose!
P&H Anywhere in the world

2 winners will receive:
1 x 1ml decant from my own test mini
P&H Anywhere in the world

HOW DO YOU WIN?

Open to everyone worldwide who follows AustralianPerfumeJunkies via eMail, WordPress, Bloglovin or RSS. Please leave how you follow in the comments to be eligible. I must be able to check that you follow so if you have an email address on your gravatar that’s different to your follow address then please email me so I know. Yes, you can start following to enter, in fact it’s encouraged.

To be eligible for the draw just mention how you follow the APJs and tell us any green perfume that you like

Extra Chances?
Tweet: @OzPerfumeJunkie HOLLY, wOUD & VINE: A Wing & A Prayer GIVEAWAY http://wp.me/p3PURw-29a #Perfume @janetheperfumer

HOUSEKEEPING

Entries Close Sunday 10th November 2013 10pm Australian EDST and winners will be announced in a separate post.
Winners will be chosen by random.org
The winners will have till Thursday 14th November 2013 to get in touch (portia underscore turbo at yahoo dot com dot au) with their address or the prize will go to someone else.
No responsibility taken for lost or damaged goods in transit.

GOOD LUCK EVERYONE!!

Portia xx

 

BLACK by Puredistance 2013 GIVEAWAY WINNER!

Hello Australian Perfume Junkies,

I knew when Michael gave me the vial of Puredistance Black that this was going to be a ripper competition and that a lot of you would jump on board. Thanks crew, we love your enthusiasm and are so glad that we are able to make some frag dreams come true for you.

BLACK by Puredistance 2013 GIVEAWAY WINNER!

Further reading about Puredistance Black: Perfume Posse and The Fragrant Man

If you’d like to purchase Black
Puredistance has samples for sale already
LuckyScent has pre-order for December shipment

WHAT COULD YOU WIN?

This week’s winner will receive

1 x 2ml Manufacturers Spray Sample of Black by Puredistance
P&H Anywhere in the world

HOW DID YOU WIN?

Open to everyone worldwide who follows AustralianPerfumeJunkies via eMail, WordPress, Bloglovin or RSS. Please leave how you follow in the comments to be eligible. I must be able to check that you follow so if you have an email address on your gravatar that’s different to your follow address then please email me so I know. Yes, you can start following to enter, in fact it’s encouraged.

To be eligible for the draw just mention how you follow the APJs and tell us any perfume that is black or noir that you like

Extra Chances?
Tweet: @OzPerfumeJunkie PUREDISTANCE Black GIVEAWAY http://wp.me/p3PURw-2ah #Perfume #Giveaway @puredistance

Black Puredistance FragranticaPhoto Stolen Fragrantica

HOUSEKEEPING

Entries Closed Thursday 7th November 2013 10pm Australian EDST.
Winner was chosen by random.org

Winner ganjerPhoto Stolen  ganjer

MARY P

CONGRATULATIONS!!! You have till Sunday 10th November 2013 to get in touch (portia underscore turbo at yahoo dot com dot au) with their address or the prize will go to someone else.
No responsibility taken for lost or damaged goods in transit.

Gilvo Perfume Company: Australian History

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Post by Greg Young

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Gilvo Perfume Company

A Piece of Perfume Australiana

Gilvo Perfume Company #3 Gilvo Perfume Company #1 Gilvo Perfume Company #2This is something that I saw on eBay and was intrigued. It’s a bottle of No. 7777 Eau de Cologne, from the Gilvo Perfumery Company, who were manufacturing in Melbourne during the 1940s.
Gilvo Perfume Company #4
According to Perfume Intelligence, Gilvo launched 7777 in 1947, and both company and cologne have long since disappeared. I did find some newspaper ads for No. 7777 from late 1946, so I suspect it was on the market slightly earlier than that, in time for Christmas 1946.

Gilvo Perfume Company #5Launceston Examiner, Thursday 10 October, 1946

No. 7777 was sold in a range of sizes, including a 30 fluid ounce flacon (almost 900 mls!). My bottle looks like it is 2 fl. oz – the size is not marked anywhere.

Gilvo also sold a Cologne called Three Crown Stardust Bouquet, which appears to have preceded 7777 to market, having being on sale in 1945.

Gilvo Perfume Company #6Adelaide Advertiser, Friday 22 June, 1945

Gilvo were not only selling to women. By 1947, they were also selling an aftershave called Straight 8.

Gilvo Perfume Company #3Launceston Examiner, Saturday 15 February 1947

As early as 1940, Gilvo were selling perfume in major stores. This ad does not refer to the brands that were in use later in the decade, but to eau-de-cologne generically. There is no earlier mention of the company in the archives, so this may have been their first product launch.

Gilvo Perfume Company #7! Adelaide Advertiser, Thursday 12 December 1940

Gilvo fragrances were stocked at both Myer’s and David Jones, and featured in their 1946 Christmas promotions.

Gilvo Perfume Company #8SMH, Wednesday 20 November 1946

Gilvo Perfume Company #9The Argus, Tuesday 10 December 1946

A close-up of the DJ’s ad shows that Gilvo were keeping some pretty good company with the likes of Roger and Gallet and Bourjois and were commanding comparable prices to the imported fragrances.

Gilvo Perfume Company #10Gilvo were headquartered in the Melbourne CBD and were hiring labour during the war years. Here’s an example of the sort of job they had on offer .

Gilvo Perfume Company #11The Argus, Saturday 13 November 1943

Gilvo Perfume Company #12The Argus, Tuesday 7 November 1944.

The age limit stated may seem a little odd to us these days. I believe it was because there was a desire for single women aged 18–45 to work in wartime industries exclusively. So I guess the company was seeking to recruit from the ladies who were not required for those roles. Menfolk, of course, were expected to be in war service.

The company’s premises at 360 Little Bourke St was a tiny Art Deco building that is now called Melbourne House, next door to a pizzeria and nestled in the midst of a forest of outdoors shops such as Paddy Pallin. Not exactly perfume central these days!

Gilvo Perfume Company #13The company also had premises in a tiny laneway in North Melbourne called Howard St, as evidenced by this ad.

Gilvo Perfume Company #14The Argus, Saturday 7 September 1946

This job ad appeared around the time that No. 7777 was launched. Notably, by then Gilvo was also describing itself as an export company, suggesting that they were possibly selling perfume into overseas markets.

The perfume business was still operating in Howard St in 1950.

Gilvo Perfume Company #15The Argus, Saturday 17 June 1950

By this time though, Gilvo had started to diversify into quite a different area.

Gilvo Perfume Company #16The Argus, Saturday 21 January 1950

Something does seem to have happened in the perfume trade, because all of the job ads in later years are for roles in Gilvo’s fabric printing business, the last of them in 1955.

Gilvo Perfume Company #17The Argus (Melbourne, Vic). Saturday 25 June, 1955

This is typical of a series of job ads for printing positions from 1953 onwards, so it looks like Gilvo may have changed direction in the early ’50s, so that may be when No. 7777 was finally discontinued.

That would seem to indicate that my bottle is between 60 and 67 years old. Given that age, you can see from the photos that the bottle and box are in great condition. The packaging still has a sweet powdery smell, but the little juice that is left has turned an ugly inky-brown colour and the scent is pretty dubious, shall we say.

Gilvo Perfume Company #18

So, Gilvo were a small perfume company that operated in Melbourne and established a national brand that was able to compete in major retail stores with the imported big names for more than a decade. I guess they were the Tommi Sooni of their day! A little piece of Australia’s fragrance history.

Perfume Intelligence references

http://www.perfumeintelligence.co.uk/library/perfume/n/n3/n3p9.htm http://perfumeintelligence.co.uk/library/perfume/g/g5/g5p3.htm

Advertising references

http://trove.nla.gov.au

© Greg Young 2013