BBC Perfume Documentary Part 3 "The Smell Of The Future"

Hey Hey

Over the last two Sundays we showed the “Something old, something new” Part 1 BBC Perfume Documentary and “Bottling The Memory” Part 2 BBC Perfume Documentary. Today we”ll be able to watch the last of these 3 wonderful documentaries. You’ll need to grab a cuppa/juice/wine and maybe some breakfast/lunch/dinner and settle in for an hour, there are no ad breaks but you can pause and come back through your Sunday.

Shem el Nessim Grossmith FragranticaPhoto Stolen Fragrantica

Grossmith, Axe and Avon. From the royal houses of the middle east to the ghettos of Brazil we are taken on a tour of innovation through some very different price points and customer bases. I particularly enjoy this very glammed up go to whoa fragrance build as we follow Ann Gottleib the AXE fragrance evaluator as she tries to predict a Brazillian blockbuster. Cool video.

Enjoy,
Portia xx

BBC Perfume Documentary Part 3 “The Smell Of The Future”

GUCCI: Modern Mod Movie

Hiya Fashion Hounds,

When I was studying fashion in the 1980s GUCCI was mainly about shoes and the house had become a bit of a white elephant. It was a slow downward spiral stopped mainly by the arrival of Tom Ford in 1994. There were 10 glorious years of freaking fabulous and though GUCCI is still pretty cool it is slowly sinking again.

Gucci-Fall-2014-Mod-coats LittleLuxuryListPhoto Stolen LittleLuxuryList

Then they go and do a fun ad like this. One of my favourite historical fashion styles was the MOD, from the 1950s & 60s it was a totally cool look featuring loads of black & white with maybe a touch of softest pink cashmere, girls with black eyes and white lips, leather, stretch and boots. Super cool look riding along on a Vespa. There was a brief revival of the look here in Sydney in the 1980s and there were a few MOD (Ska) bands around at the time too.

So here GUCCI goes and modernises the look making it fun and colourful! What a twist.

Enjoy the new ad,
Portia xx

Gucci Presents: Modern Mod

GUCCI shop Vienna pbr10021 FlickrPhoto Stolen Flickr

"Bottling The Memory" BBC Perfume Documentary Part 2

Hey Hey

Last Sunday we showed the “Something old, something new” Part 1.1 BBC Perfume Documentary. Today we”ll be able to watch the second of these 3 wonderful documentaries. You’ll need to grab a cuppa/juice/wine and maybe some breakfast/lunch/dinner and settle in for an hour, there are no ad breaks but you can pause and come back through your Sunday.

Fire from Heaven CB I Hate Perfume FragranticaPhoto Stolen Fragrantica

Christopher Brosius, Jean Claude Ellena and Givauden are just the beginning….

I love seeing inside the industry, even though I know this is a Hollywood-via-Heathrow-ised version of it. Still there is enough reality and interest to keep me static for more than half before I need a pit stop. Grabbed some sustenance, had a tinkle and watched the rest.

Enjoy.

Portia xx

BBC Perfume documentary Part 2 “Bottling The Memory”

DIOR: J’Adore 2014 Ad Campaign

Hi there Frag Fiends,

I love Charlize Theron. frankly she can do no wrong in my eyes and I think everything she touches is amazing. Monster, Snow White & the Huntsman, and of course J’Adore. What a freaking goddess.

J'Adrore DIOR Charlize theron 2014

J`adore Dior Fragrantica

Photo Stolen Fragrantica

Fragrantica gives these featured accords:
Top: Magnolia, melon, peach, pear, mandarin, bergamot
Heart: Freesia, orchid, rose, violet, lily of the valley, plum, jasmine, tuberose
Base: Musk, vanilla, cedar, blackberry

Portia xx

Dior J’adore – “The future is gold” – The new film

Check out the new campaign for J’Adore Dior fragrance with Academy Award-winning actress Charlize Theron.

AQABA: New Film Celebration Special.

Hi there APJ Crew.

I just received an amazing deal in the mail today and I thought you would all love to get involved. I have enjoyed all the AQABA fragrances that I’ve been lucky enough to sample.

Portia xx

AQABA: New Film Celebration Special

Aqaba Spring Aqaba FragranticaPhoto Stolen Fragrantica

We have been invited to share the AQABA journey through the new AQABA Perfume Film

In celebration of the completion of this film, for 3 days, through July 30th, with a minimum purchase of $125.00, receive a complimentary 1oz/30ml of your choice, with AQABA samples included.
Please specify which 1oz/30ml you would like in the Comments section of the Order Form.
Orders can be received at AQABA Site or via email at info@mirani.com

Aqaba Logo Aqaba FragranticaPhoto Stolen Fragrantica

 

Angel, Thierry Mugler – Making of Film 2014

Heya APJers,

Recently I showed you the still for the new Angel 2014 campaign but below you will find the Making Of Film. It’s really good and Georgia May Jagger is spectacular as the new face of Angel. It seems a gap in your teeth is the new black. Well I have mine already. YAY! Beware of Angels! Film by Julien Zénier.

 

Angel Thierry Mugler Fragrantica

Angel, Thierry Mugler – Making-of 2014

Jimmy Choo Fall Winter 2014 Ad Campaign

Hey Fashion Fiends,

What could be better than seeing a new Jimmy Choo campaign? Well, it could be that Kit Harrington has taken the job, it seems Nicole Kidman has stepped aside, so nice to have a sexy guy in her place.

Down the bottom is a very lovely Mini Movie of Kit Harrington in his Jimmy Choos.

Enjoy,
Portia xx

Jimmy Choo Fall Winter 2014 Ad Campaign

Actor Kit Harrington (27) from Game of Thrones is replacing Nicole Kidman as the new campaign face for Jimmy Choo, shot by Peter Lindbergh on location in a Los Angeles home designed by the architect John Lautner.

Kit has an innate confidence and projects a playfully rebellious nature,” said Sandra Choi, Jimmy Choo’s creative director. “He has an overtly masculine style that feels effortlessly cool, and a great sense of humor, and beneath that intensity he is a true gentleman.” (source)




Jimmy Choo AW14 Men’s Campaign starring Kit Harington

GUCCI Oud by GUCCI 2014: Ad Campaign

Here it is gang,

Here is the thing that almost NONE of us have been waiting for. Yes, Gucci is releasing an Oudh fragrance. It’s being sold as a Gucci by Gucci flanker. My fingers are crossed, maybe it will surprise us all. To be fair I always get people sniffing about and asking when I wear GUCCI Guilty and even GUCCI Envy Me II is nice. GUCCI by GUCCI is a real lovely floral amber spritz. Maybe it will be nice…

Portia xx

GUCCI Oud by GUCCI 2014

Gucci Oud Gucci FragranticaPhotos Stolen Fragrantica

Fragrantica gives these featured accords:
Top: Pear, raspberry, saffron
Heart: Bulgarian rose, orange blossom
Base: Oud, patchouli, amber, musk

Louis Vuitton Presents The Spirit of Travel Campaign Film

Well, well, well, Louis Vuitton.

Sometimes advertising people reach into me and grab one of my key concepts. This then makes me feel like I’m part of a movement, that I belong, part of a thought process that could become a credo. It’s extremely clever marketing and I wonder how many other people are taken in by it too. The feeling that a multi national profit driven money making machine is a part of you, or that it is riding the same wave as you. Interesting, and repulsive and gently alluring all at once.

Louis Vuitton has reached into me and grabbed “To Travel Is To Live” from deep inside me and created a film.

Here is what the Louids Vuitton people have to say: A new Louis Vuitton advertising campaign conjures the original spirit of travel for the next generation. The allure of the unknown, the thrill of exploration, the wonder of discovery — all are captured in a series of stunning images, shot in South Africa by Peter Lindbergh, styled by Carine Roitfeld, and starring models Karen Elson and Edie Campbell.

Do enjoy, please
Portia xx

Louis Vuitton Resort Mykonos Mathieu Lebreton FlickrPhoto Stolen Flickr

Louis Vuitton Presents The Spirit of Travel Campaign Film