CHANEL: The Self-Portrait of a Perfume

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Post by Portia

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Hey there APJ,

This video came out in May but it’s been so hectic here I haven’t gotten around to sharing it. One thing I have noticed over the last decade or so is CHANEL’s constant reinvention of ways to market themselves, and the way many other companies jump on board the idea. It’s not new to make videos upselling your product, what else are cinema and TV ads, but CHANEL seems to be in a class of its own.

Please take a moment out of your hectic day to be swept away by the modern dream of a vintage fragrance.
Do you love CHANEL No 5? How about the video?
Portia xx

CHANEL No 5 parfum

CHANEL The Self-Portrait of a Perfume YouTube

Fragrantica gives these featured accords:
Top: Neroli, ylang-ylang, bergamot, amalfi lemon, aldehydes
Heart: Iris, jasmine, orris root, rose, lily-of-the-valley
Base: Vetiver, musk, sandalwood, patchouli, oak moss, amber, vanille, civet

CHANEL: The Self-Portrait of a Perfume

Cruise 2014/15 CHANEL: Dubai

OK Gang,

A little more CHANEL footage. Here we have a behind the scenes look at the Dubai Cruise Collection for 2014/15. Perfect timing for an Australian summer, which is looming large, and great for the Northern Hemisphere to remember how hot works.

CHANEL Dubai Cruise 2014:5 Uptal Nath FlickrPhoto Stolen Flickr

Please enjoy watching how the other .001% live.
Portia xx

The Behind the Scenes Film – Cruise 2014/15 CHANEL show

Making CHANEL Fall-Winter 2014/15 Haute Couture Collection

Hiya Fragrant Fashionistas,

Here is a beautiful insight into the complete and utter hour intensive, old school, haute couture creation process. Every stitch and every bead must be done by hand, it is a failing art and ultimately extraordinarily expensive. Still done at 31 Rue Cambon in Paris above the flagship store, and if you are lucky you can see the staircase leading up to the atelier, and Coco’s rooms.

Making CHANEL Fall-Winter 2014/15 Haute Couture Collection

Now under the direction of the incredible Karl Lagerfeld, the man who seems so much a part of CHANEL that it’s hard to remember the house before him for many of us. Personally I think he has carried the flag for CHANEL impeccably.

Enjoy the mini movie, I keep showing the CHANEL ones because they are often the best and most beautiful,

Portia xx

Karl_Lagerfeld_Cannes WikipediaPhoto Stolen Wikipedia

Making-of the CHANEL Fall-Winter 2014/15 Haute Couture Collection

Paris by Chanel – Inside CHANEL Movie

Hi there Fashionistas,

Here we have another block in the Gabriel “Coco” Chanel story/myth/legend. She has been so painted, glossed and glammed that she could be a decoupage. The house lives on in splendour and Karl Lagerfeld is the reigning monarch. Still the house CHANEL is a major player and an international billion dollar money making factory.

I hope you enjoy their latest mini movie, a piece about the atelier, store and apartment at 31 Rue Cambon and Coco. Magic.

Portia xx

Chanel WallPaperMinePhoto Stolen WallPaperMine

Paris by Chanel – Inside CHANEL Movie

Scent With Love: CHANEL No.22

Hi there APJ,

My mate Rose M sent me a package a while ago. It got lost in a drawer during a clean up and since we have been organising the house for Open Houses a bunch of forgotten magic has turned up. What is in the package? Modern & Vintage CHANEL No.22 EdT and some Vintage CHANEL No.22 parfum. OH MY! You may remember I discovered CHANEL No.22 in Paris earlier this year with Michael. Rose M thought I should get some historical juice on my skin and be able to compare, I’ll do my best but this wonky old nose will probably just smell the same thing at different strengths…..

 CHANEL No.22 by Ernest Beaux for CHANEL 1922

Chanel No 22 Chanel FragranticaPhoto Stolen Fragrantica 

Fragrantica  gives these featured accords:
Top: Lily-of-the-valley, neroli, aldehydes
Heart: Oriental jasmine, rose, Comoro island ylang-ylang
Base: Haiti vetiver, Bourbon vanilla

OK, so the vintage EdT comes out sweeter and more aldehydic. Current EdT has a fresh, nutty and much cooler vibe than the vintage. Vintage smells animal and sensual while the modern has a metallic edge, a little reminiscent of No. 19. As the top notes blow off the two become more alike and though still different they coulod be the same fragrance family now. Vintage seems smoother and warmer, like the ultimate softness of room temperature ivory against your skin and still the current is cooler, more transparent like cool crystal.

CHANEL No.22 EdT Ivory Carving Cliff FlickrPhoto stolen Flickr

CHANEL No.22 EdT Crystal Bowl Mauricio Gouvea FlickrPhoto Stolen Flickr

Suddenly, at about the 20-30 minute mark it’s like they both come into clear focus and smell nearly exactly the same, there are differences but only the difference that a wear on different days woulds NEVER tell apart. It’s like you are wearing the same fragrance but in different weather or after you’ve used a different body wash in the shower. Vintage lasts for hours longer in the heart section and when modern has almost completely disappeared I can still smell glorious aldehydic bouquet pumping its lavish tune from the vintage. Dry down is warm and subtly earthy but through CHANEL No. 22s life it never loses that aldehydic magic.

They are both incredible and I am going to grab some of the current EdT and Parfum. The die is cast.

OLYMPUS DIGITAL CAMERAPhoto Stolen Wikipedia

Further reading: Bois de Jasmin and Perfume Posse
You can try or buy CHANEL No. 22 at any of the stand alone CHANEL stores or a very few department stores.
Surrender To Chance has CHANEL No. 22 samples starting at $4/ml and Extrait at $8/ml

Thank You Rose M. I have enjoyed this throw down immensely and you have ultimately made me a complete slave to CHANEL No.22 EdT.

Portia xx

 

 

 

 

CHANEL: Once Upon A Time #7 Mini Movie

Hello Gorgeous Perfume Peeps.

Gabrielle “Coco” Chanel. a tirelessly redefined model for success. In every era since her self inception Coco has been held up as the pinnacle of that eras aspirational success. That she was amazing, inventive, driven and well outside the norm is not ever under question. That her personal morals and judgements were often in poor taste and even evil is sometimes overlooked for her genius. If Coco was alive today with her way of thinking I would not buy the CHANEL product because she was a bigot, and an oppressor. Coco is gone and CHANEL remains. Long live CHANEL and I chose to look at the wonder, not the history, except to remember that not all is as it seems.

Chanel_2009_bw_suit wikipediaPhoto Stolen Wikipedia

Please enjoy this mini movie for the wonderful piece of propaganda that it is.

Portia xx

Gabrielle Chanel – Inside CHANEL

ChanelNo19 girlwiththecuriousnosePhoto Stolen girlwiththecuriousnose